Pylon Signs: A Great Revenue Stream for Business
Every entrepreneur is looking for more revenue streams. After all, it is the most successful business model that many use: diversify your income streams so that, if one dries up, you can still make money. Everyone does it. From celebrities investing in Silicon Valley companies and websites, to the local entrepreneur who purchases a stake in a friend’s business, everyone does it.
However, you do not need to invest in a business to gain another revenue stream. Anytime you have something someone else wants, that can be a lucrative investment for both of you. Pylon signs, for instance, are great advertising mediums for any business that is looking to gain exposure. You can also rent or lease space on your pylon signs to your neighboring entrepreneurs and businesses as well, for another revenue stream.
Whether your store or shop is located on a main street in the shopping district, or a corporate lot off the highway, or even somewhere in between, everyone can benefit from the installation of a pylon sign. Of course, the most benefit comes to the individual that installs it, since they have taken the most risk in order to have it. However, everyone benefits even if some benefit more than others, whether you are leasing pylon sign space to your corporate neighbors, or purchasing space from them on their signs.
This is a win-win situation for everyone involved, from you leasing your neighbors’s space, to your neighbors gaining advertising exposure, to your local community learning about the placement of important businesses where individuals can purchase goods and services. Everyone wins. Few business decisions in life are this positive, with everyone winning something. Usually, negotiations are give and take, where no one party gets everything they want and both parties resolve their interests by compromising.
Depending on the size of the pylon signs you purchase and install, and the size of the advertising space each business leases, you can turn your signs into a significant source of revenue. Your corporate neighbors will like the idea because they will not have to purchase and install their own signs, and you will not have to fill the entire pylon sign unless of course you want to. That being stated, you can always keep the top of the pylon sign to advertise your own business, an ideal spot where individuals can see your small- or medium-sized business at the farthest spot they can comprehend your signage. As stated, this is a win-win situation.
Part of business is not only searching for opportunities, but being able to recognize the ones that come to you. While everything can be a business opportunity, some opportunities are more appropriate than others. There is no need to risk much in the interest of gaining another revenue stream.
A safe bet to gain revenue while reducing the risk involved is to purchase and install pylon signs, since you know that everyone needs some form of signage anyways. You are just making your corporate neighbors’ advertising needs easier to fulfill since you have already bought the signage they need.
Pylon signs are a great investment, not just for you but for your local community as well. Whether you lease or rent the space on your pylon signs to others, or you keep all signs to yourself, you are nevertheless increasing exposure to your local community, which will indirectly drive sales. For the best in pylon signs, contact Vital Signs today. We help local businesses design, create, and install signs to fit their signage needs in and around the Toronto, Markham, Richmond Hill, Concord, Newmarket, Thornhill, GTA, Brampton and Mississauga. For more information, please visit us at our website today.